Frequently Asked Question on OpenCart Search Engine Optimization

Here are frequently Asked Questions On SEO for OpenCart with respect to our Product SEO PACK & SEO ULTIMATE

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1. I have multi-language website. If I buy this extension, will it be beneficial for my website?

No, You may not get the best out of this SEO extension if you are targeting multiple countries. But if you are targeting only one country mainly focussing on a particular language then you will get the best results. 

2. I like this extension features, Also I want to have multi-language URL for my website. Is there any way to achieve it?

Yes, You can install this extension for all main SEO related purposes and for multi-language SEO URL, you can install the extension "Automatic SEO URL with multi-language support". This extension is available for free in Opencart. Thereby you have a complete Search Engine Optimized Website. If you want you can look for any premium extension for multi-language URL.

3. What is the main thing that I need to ensure with Multi-Language URL?

• Unique URL for each language

• Check when selecting language from dropdown, the URL should also be properly updated. 

•  Ensure you have hreflang tag in the source code for each page.

4. After installing SEO Extension, will my website come in top page of search pages?

No SEO extension can guarantee you for best page ranking. Page Ranking depends on several factors like On-Page SEO, keywords used in the page, frequency of keywords, page unique content, website popularity, no. of 404 pages found, Server Connectivity, Page Load Speed, Website Structured data Markup, Website Social Profile links, Social page Activity, customer website engagement, Page click-through rate, time spent on a particular page, no. of returning customers, website marketing and promotion, etc. To get a better ranking and to make your website appear in top pages you need to seriously consider the above mentioned factors and should have a good understanding of Search Engine Optimization. Most of the SEO extensions including our SEO PACK / SEO Ultimate are designed to get the best On-Page SEO. Meta title, H1, H2, Image Alt Keyword, Image name, Meta-description, Meta-keyword are the most important tags in any webpage where search engine bots gets the information about the webpage. Our extension generates SEO friendly keywords out of the product title, category title, etc, It eliminates unwanted special characters, and converts non-english characters to equivalent english characters (i.e., Languages such as Russian, Arabic, Turkish, french, Latin, etc has characters which are not SEO friendly. We have the conversion algorithm which will convert them to appropriate SEO acceptable characters).It is completely upon to you how effectively you use the extension by setting up the proper parameter pattern. These pattern will ensure how often a keyword should appear in the page. This helps search bots to better understand your webpage. Also we are providing the structured data markup microdata which are accepted by most of the search engines and these markup helps the search engine bots to effectively understand your web content. Structured Data Markup / Rich Snippet is the latest trend in Search Engine Optimization and is the future of SEO.

5. I see there are lot of SEO Pack extension in OpenCart Marketplace sold at higher prices like $99, $98, $95. What is the difference between those extension and your extension? Why should I Purchase your extension?

As a customer it is completely your decision which one to purchase. You can compare the features between extensions and choose wisely. For example, SEO Pack at $99 offers you almost all features that my extension offers. SEO Pack ($99) offers Multi-language URL, Auto Internal Links, Related Products Generator; Whereas my extension doesn't offer these extension. For Multi-lingual site Multi-language URL feature is important, but auto internal links and related products generator are not that much effective and these are actually not used by most of the customers. We have products tags which will fulfill the role of internal links and there are free auto related products generator module available in OpenCart. Also SEO Pack ($99) doesn't offer a better structured markup. You can check it yourself. Our SEO Pack ($29) & SEO Ultimate ($49) is as effective as / more effective than other SEO Pack ($99) and looking at the price it is obvious which one is the best deal. If you have single language opencart store, you can purchase our SEO Ultimate ($49) without any hesitation. Ultimately the choice is yours.

6. Which is better? URL with .html extension or without any extension?

URL with .html extension is out-of-date. SEO doesn't recommend the use of .html extension in your URL. Studies also says that URL without .html extension has better indexing than the one with .html extension.

7. Which is preferable? Short URL or Long URL?

According to moz.com, Shorter URLs are, generally speaking, preferable. You don't need to take this to the extreme, and if your URL is already less than 50-60 characters, don't worry about it at all. But if you have URLs pushing 100+ characters, there's probably an opportunity to rewrite them and gain value.

This isn't a direct problem with Google or Bing—the search engines can process long URLs without much trouble. The issue, instead, lies with usability and user experience. Shorter URLs are easier to parse, to copy and paste, to share on social media, and to embed, and while these might all add up to only a fractional improvement in sharing or amplification, every tweet, like, share, pin, email, and link matters (either directly or, often, indirectly).

8. Hyphens vs Underscore in the URL?

Google considers hyphens to be word separators but have not yet programmed their search bots to consider underscores as word separators. It does not make a difference if you use underscores or hyphens for search engines such as Bing, however, we recommend you use hyphens in your URL structure or no word separators at all. Underscores in URLs are not SEO-friendly nor are they user-friendly.  

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If have any questions, post them in the comment section.